Evaluation pt4

Question 4

This is the fourth question as part of the evaluation task, I recorded a voice note and uploaded it to soundcloud. The question is; Who would be the audience for your media product?

Preparation and Filming- Day 13

Filming - Day 13

On Wednesday 12th, Kallum and Kaan filmed Kallum's younger brother watching football and filmed some of his accolades he has received. This is in order to  continue to show and emphasise the transition from younger Jack to older and grown up Jack. Furthermore, Kaan also started to create a newspaper article that will possibly feature in the title sequence, this was done using Microsoft Word and the headline will feature a heap of praise for Jack's recent performance for Tottenham. 

Evaluation pt3

Question 3

The third question of the evaluation is: What kind of media institution would distribute your product and why?

We answered this question as a group and filmed us individually giving our own opinions to the question as they all link. We used a green screen and footage from our title sequence features in the background. 

Evaluation pt2

Question 2

The second question as part of the evaluation task is: How does your media product represent particular social groups. 

First of all, one social group our media product represents is the working class. This is shown through the character of younger Jack. Younger Jack is meant to come from a relatively poor background and lives in a small flat in London, with his mum who is a single parent. This is a result of Jack's dad leaving his wife and son when Jack was a young child and this caused a lot of financial problems for them. Jack's PE  teacher, who is played by Alan Shearer, acts as a motivator and father figure to Jack throughout his childhood. However, Jack is represented as the upper working class by the nice TV which features in the title sequence. This is to show that Jack is not really poor and has relatively nice luxuries. We do show the transition as age gets on the richer you get and in this instance it is due to Jack signing for a professional football club. We also show that he is in the working class originally with the scene of him signing his own contract in a public school. This shows he was a regular citizen and could not afford to go to private school and is in fact in state education. 

In addition, another social group our media product represents is the upper middle class. This is portrayed through the character of older Jack. This is shown in the title sequence through the clothing of Jack in scenes such as when Jack is signing the contract and the scene in the changing room where Jack is seen looking at the number 1o shirt. He is seen to be wearing a very nice and expensive shirt as well as a tie. This is to emphasise his wealth he has gained from signing for Tottenham Hotspur and becoming a professional footballer. Although this is not shown in the title sequence, as Jack's income increases his arrogance does also. This is part of the narrative and this is representing a real life problem when people have a sudden influx of fame and fortune it overwhelms them and gets to their head. 

Finally, a social group our media product represents is younger males. In the title sequence there are two stages of a younger male which is shown in the title sequence. Younger Jack is portrayed to be around the age of 11/12 and younger Jack is portrayed to be around the age of 18/19. Despite Jack growing up there is a scene in the title sequence that shows there is a hint of young boy despite Jack growing up. There is a scene where he is looking up at his heroes who play for Tottenham Hotspur. This shows that there is an inner child still in him and he does not forget where his inspiration came from. 

Evaluation pt1

Question 1

The first question of the evaluation task is: In what ways does your media product use, develop or challenge forms and conventions of real media products? 

Firstly, I believe that my media product, The Journey, does use some forms and conventions of real media products. For example, one of them is the type of equipment we used to create the media product we have created. Throughout the process of of our media product being created we have used multiple pieces of equipment and software. We have used things such as; cameras, tripods, lights, dollies, steady cams, Final Cut Pro, Motion. These are things that both independent and big Hollywood film companies use in order to produce their media products. Without these things companies would not be able to make their media products. We did not use unconventional methods of editing and filming, using stock as this method is outdated and we wanted to be conventional in order to be more successful at box office.

In addition, our media product also does use some forms and conventions of real media products. This is because film companies that release Drama/Sport are typically independent, such as Channel4 and BabyCow productions and our media product follows this convention because our film is also an independent film. If our film was produced by a big Hollywood company/conglomerate then it would have gone against the forms and conventions of real media products since there are not many Hollywood companies that have released media products with the genre of drama and the sub genre of sport.

Furthermore, another way in which our media product uses the forms and conventions of real media products is the incorporation of social realism and factors such as settings and characters in the films. Typically, within films that have the genre of Sport and Drama there is a background story involved, such as in Goal! there is always a romantic subplot that audiences can relate to whereas in our media product we added the story of a poor child. In addition, we also had the conventional settings in a Sport Drama film, such as a football pitch, the home of the protagonist and an office (where the contract was signed by older Jack and this setting was established by having a table and Jack in formal clothes). We also have the typical character who features in Sport Drama film such as the protagonist who is aspiring to be a footballer.

Also, like many other media products, we created narrative enigma through the use of shots. A shot we used in order to create narrative enigma is the over the shoulder shot. We used this a few times, namely in the contract signing scenes and the scene of Jack at White Hart Lane. We felt as if not showing his face would create buzz because people would want to know what he looks like and this makes it a bit more mysterious, as we try to incorporate some more drama into the product.

However, as well as this I believe our media product also challenges the forms and conventions of real media products. This is due to the genre we chose, which was drama with the sub genre of sport. This challenges the forms and conventions of real media products because it is very unconventional for a film to be released with the genre of drama and the sub genre of sport. There are very few examples where this type of film has been released and these examples are; Bend it Like Beckham and the Goal! Trilogy. 


   

      

Evaluation Questions

Evaluation

1. In what ways does your media product use, develop or challenge forms and conventions of real media products?

2. How does your media product represent particular social groups?

3. What kind of media institution might distribute your media product and why?

4. Who would be the audience for your media product?

5. How did you attract/address your audience?

6. What have you learnt about technologies from the process of constructing the product?

7. Looking back to your preliminary task, what do you feel that you have learnt in the progression from it to the full product?



Preparation and Filming - Day 12

Filming - Day 12

In the week before we broke up for the Easter holidays, alongside the ongoing work for our title sequence myself, Kann, Kallum and Tolani started to prepare for our evaluations. In both lessons we used the green screen, a tripod and camera to record two videos for two out of seven questions as part of our evaluation. In addition, we also recorded an answer for one of the questions on soundcloud as part of using a variety of ways in documenting our evaluation.